Loyalty Program Analysis & Design

Combined with our best-in-class customer experience strategy, our customer loyalty strategy is designed to significantly elevate the brand experience for your customers, ensuring they remain loyal to your offering while securing returns for your business.

Cedar has proven success in optimizing customer loyalty programs for businesses across industries and markets. Through our customer loyalty analysis, including financial performance and campaign ROI, we'll work with you to develop a successful loyalty program highly aligned with international best practices. Our team will then implement a bespoke program to both reinforce and grow loyalty that taps into key trends — such as personalization and high levels of customer support — and outline the loyalty and CRM teams required.

Customer Lifetime Value Strategy

Our customer lifetime value (CLV) framework highlights the revenue and profit each of your customers bring in over the entire lifetime of their relationship with you. Based on our analysis, we'll help you see the big picture through building CLV clusters that are designed to identify your inactive but profitable non-customers, active and profitable customers, as well as your loyal customers that are both highly active and profitable. Using our highly effective framework, we'll help you and your team identify the key areas on which to focus your energy and attention and determine how best to optimize your sales resources.

Client Cases

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